Gloria Roheim McRae is no ordinary 29-year-old. Not only is she an experienced professional with a wealth of knowledge and skills, a Master’s degree, and her own business… she is unapologetic in everything she does.
I had the pleasure of meeting Gloria earlier this year when she and I were involved in the same project (a local indie comedy called Look Again that you should totally check out!) Gloria gave our small team an invaluable crash course on digital marketing, Facebook advertising and crowdfunding. I was so taken with Gloria’s expertise and passionate communication style, that I thought I’d be cheating myself out of a great opportunity if I did not read her book, BYOB: The Unapologetic Guide To Being Your Own Boss. So I grabbed a copy and dived in.
It’s truly an invaluable experience to find someone who can speak to you, in your language, about your doubts, fears, hopes and dreams. BYOB asserts again and again that if you work hard and take some risks, you can absolutely get paid to do what you love. This practical guide to entrepreneurship is so much more than some tips, tricks, and insider know-how (though it is all of those things) it’s understanding.
If you’re human, you’ve probably felt a little lost or uncertain at more than one stage in your life. Gloria, the unapologetic entrepreneur, assures the reader that a feeling of uncertainty is totally normal. And, more importantly, that showing your vulnerability will actually serve to strengthen you. By working through your fears, and with the help of BYOB, you can do what you love and get paid for it.
Every chapter of BYOB includes ‘work sections’ that contain exercises to help you figure out what direction to take on the mission to becoming your own boss. By guiding you on the path to discovering your life’s message, determining what sets you apart, finding out what you have to offer to the world, and uncovering a niche market to sell to; these work sections will take you on a journey from self-discovery to self-management, one chapter at a time.
“I believe that when you stop any personal development a big part of you begins to die. I, like you, cannot even comprehend rationally the expansive, ever evolving potential I have in me. So it’s yours and mine to continue discovering.” – Gloria Roheim McRae, BYOB: The Unapologetic Guide To Being Your Own Boss
As someone who has never seriously aspired to be self-employed, I read BYOB purely out of interest. However, it occurred to me that adopting the attitude that defines a confident, competent entrepreneur can help everyone, regardless of how they get their paycheck. At the end of the day, no one is in charge of your life but you. If you incorporate self-management, self-acceptance, and self-promotion into your daily life, you will be able to really take charge of your personal and professional life in a way that you may have never thought possible… unapologetically.
I highly recommend BYOB to any person of any age who wants to try something new, even if you don’t want to be self-employed just yet. If you’re sitting on the edge of dreaming, wondering, and fear about what you want to do next, I challenge you to read BYOB and live your passion!